The Talent War: Empowering Staff with Better Tools

The entry of foreign banks has triggered a fierce "war for talent" in Ethiopia. International banks are aggressively recruiting the country's most experienced banking professionals, driving up labor costs. For local incumbents, retaining top talent is now a strategic priority.

Nothing leads to employee burnout faster than a chaotic work environment. Tellers who face angry, shouting crowds day after day eventually quit. By implementing Bank-Genie, Bank of Abyssinia improved the employee experience (EX) as much as the customer experience (CX).

Our system brings order to the chaos. Tellers can focus on the customer in front of them, knowing the queue is being managed fairly and automatically. Branch managers have the tools to support their teams rather than just firefighting problems. By providing a professional, organized workplace, BoA protects its most valuable asset—its people—from being poached by new market entrants.